Tyla Releases The ‘Jump’ Music Video, Starring Gunna And Skillibeng

Tyla Releases The 'Jump' Music Video, Starring Gunna And Skillibeng

Tyla skillfully integrates her birthplace into the music video, which features several areas of Johannesburg’s central business district. Amapantsula, the local bodegas, gumboot dancers, and Hillbrow, with its numerous classical aspects, are prominently featured in the music video. Additionally, Tyla is seen with Go-slo chips, which are uniquely South African and represent the culture of Southern Africa. The film features the shantytowns as well as larger apartments, with the camera rotating between them. It jumps thanks to Tyla and her back dancers. Nabil Elderkin, an American-Australian director who has previously collaborated with artists such as J. Cole, Kanye West, Dua Lipa, and Tyla, directed the video.